Royal Glamour Cakes and
Events is a household name when it comes to the cake business in Nigeria. They have
a list of top-class clientele and are very visible at most events and parties majorly
in the Southwester and across Nigeria. They are a master of the art and craft.
Royal Glamour Cakes and Events is also very viable on Instagram. It has over 11,600 followers and displays its products for customers and potential customers to see. They specialize majorly in birthday, wedding christening, dedication, anniversary party cakes and also handle special requests and orders for all kinds of occasions.
A few weeks ago, this top cake brand was a vendor at the 70th birthday of Engineer Prince James Funso Ojo and there, City People’s DAMILARE SALAMI 07033526688 hooked up with the Creative Director of Royal Glamour cakes and Events, Mrs. Ekundayo Adaramodu who explained in details, how the business started, how her husband became a pillar of support for her and the business and what has kept them and their entire team going.
Below are excerpts from
the interview, enjoy.
Can we meet you? Tell
us about yourself and what you do.
My name is Ekundayo
ADARAMODU, a graduate of Business Administration from Yaba College of
Technology, Akoka, Lagos. I am a Professional Baker and the Creative Director
of Royal Glamour cakes and Events. We deal in Cakes, Desserts, Pastries, and
training, both on-site and online classes.
How did baking and
event businesses start for you?
Initially, we started
with Events Decoration. It was in the course of undergoing training under my
Boss, who was also a Baker; then that my childhood passion (baking) was
ignited. I registered for the baking class and still attended several other
classes thereafter and still attending to date as there is no end to
learning. Thankfully, my hubby was in full support of my aspirations and shared
the vision with me without looking back.
How can you rate your
performance so far based on feedback from your customers?
To the glory of God, we
can confidently and convincingly say we have been in the business for 7 years.
Let's consider two years before then as experimental years of learning the
ropes. Feedbacks from our Clients have been very impressive and encouraging.
Our business is totally dependent on referrals and social media, as these are
evident on our Instagram, Facebook, Twitter page, etc.
What would you say has
kept you going in the business despite the stiff competition?
Passion, consistency,
hard work, perseverance, a continued quest for knowledge, and above all, the grace
of GOD.
What can you ascribe
some of the successes you've had in the business to?
The answer is quite
similar to the last one. They can only be ascribed to passion, consistency, hard
work, perseverance, innovation, and grace of GOD.
Where do you see your
brand in the next 5 years?
We see our brand having
outlets with affordable baked goods in major parts of the City.
Who are your major
customers and how can they reach you?
Everybody is our
potential Clients including you (laugh). Though we have both corporate and
individual clients. We can be reached via our social media platforms such as
Instagram, facebook, Twitter, @royalglamourcakesnevents.
For those who want to
become entrepreneurs like you, what's your advice for them?
It's just for them to
be clear and convinced about what they want to do. Passion, consistency, and
perseverance are vital ingredients for success. They must also know that growth
is a gradual process that requires a high level of patience. Mentoring is also
key here.
Any plan of expansion
in view? What are the feasibilities?
Yes, there are plans
for expansion. We were able to acquire some heavy baking equipment in the 1st
quarter of this year 2021, which will definitely enable us to meet and
surpass our clients' expectations through a seamless process.
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